FROM DATA TO DISCOVERY

Transforming Consumer Healthcare With Data-Driven Insights

Empowering Healthcare Brands Through Smarter Insights

Unlock Untapped Potential

Mine clinical data, patient journals, and qualitative feedback to discover claims, product innovations, and ingredient opportunities.

Deliver Scaled Consumer Insights

Layer and analyze raw data from agencies, retailers, and focus groups to maximize research ROI.

Optimize Post-Launch Strategies

Bridge pre- and post-launch feedback to refine messaging, optimize spend, and accelerate innovation.

Bridge Knowledge Gaps

Transform collected data into an internal chatbot system, enabling R&D and marketing teams to quickly access past research, clinical insights, and strategic recommendations—bridging knowledge gaps and improving decision-making.

Meet the team

70+
Years

of combined experience in consumer healthcare

10+
Years

of proven AI development expertise

100+ Consumer

healthcare products launched and supported globally

Philip Penalosa

CEO
BIO

With over a decade in healthcare marketing, Philip Penalosa has helped brands bridge the gap between science and consumer engagement. As CEO of Sinta AI and RegCheck, he leads the development of AI-driven solutions that streamline claim discovery, regulatory compliance, and marketing innovation in the consumer health space.

Alex Gelbert

Founding Advisor
BIO

Alex, CEO of Let There Be, has spent over a decade helping healthcare brands lead with science through strategic video marketing. As a Founding Advisor at Sinta AI and RegCheck, he empowers brands to unlock bold health claims for innovation and marketing.

Jissan Cherian

Executive Advisor
BIO

Jissan Cherian serves as an Executive Advisor for SINTA and President and Founder of DVERSFY, a leadership development and business consulting firm dedicated to serving Start-Ups and Founders in the Consumer Healthcare space to achieve sustainable growth and leadership excellence.

Mark Gelbert

Regulatory & Scientific Advisor
BIO

Mark Gelbert is a seasoned executive with over 30 years of experience in consumer healthcare innovation, product development, regulatory affairs, and clinical research. As former Chief Scientific Officer of The Bountiful Company and Senior Vice President of Global R&D at Pfizer Consumer Healthcare, he has led the launch of hundreds of products globally and played a key role in the $5.75 billion sale of Bountiful to Nestlé.

Erika Khanna

Chief Operating Officer
BIO

Mark Gelbert is a seasoned executive with over 30 years of experience in consumer healthcare innovation, product development, regulatory affairs, and clinical research. As former Chief Scientific Officer of The Bountiful Company and Senior Vice President of Global R&D at Pfizer Consumer Healthcare, he has led the launch of hundreds of products globally and played a key role in the $5.75 billion sale of Bountiful to Nestlé.

Get in touch

In R&D or Marketing? Unlock new insights from your existing data with Sinta AI. Learn more or book a demo below!

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